• Client: NYFold. / Date: September 2015. / Category: Photography, Commercial.

Michael and Annabel are New Yorkers who love pizza.
New York style Pizza is an every day food sold on almost every corner of Manhattan. Simply put they were missing their New York daily slice.
That desire to fully enjoy pizza again is the motivation and inspiration behind the creation of NY Fold!
With 10 artisan pizzerias across the US & 6 world pizza championship victories, master pizzaiolo Bruno DiFabio is now conquering London with his exciting new brand, NY Fold starting in SoHo’s Charing Cross Road.
Named in honour of how pizza is eaten in NYC – no forks or knives required – we offer award-winning, incredible tasting, obsessively authentic New York pizza (together with hand made foccacia sandwiches, fresh pastas, salads, desserts and American beers) served with passion and personality in a relaxed environment.